Aberzombies Take Over Manhattan!

The boy marketing gurus at Abercrombie & Fitch have been working overtime to lure ab-happy shoppers into their stores. This past weekend, their flagship store on Fifth Avenue in Manhattan resembled a Spencer Tunick installation with more than 100 amateur and shirtless male models roving throughout the location—and what do you know, a lot of of them didn't look nearly as airbrushed as they do in the company's ads. Meanwhile, last week also saw the relaunch of the A&F Models fan blog, which is chock-full of half naked hotties of both sexes as well as behind the scenes photos of your favorite models and (in case you're interested) previews of the company's latest products. Because we're sure you're shopping there just for the clothes.

· "Over 100 Shirtless Men in A&F NY" (ohlalaparis.com)
· "Shirtless Models Turn Heads and Raise Eyebrows" (cityroom.blogs.nytimes.com)
· Abercrombie Co. Models (abercrombieandfitchmodels.blogspot.com)